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OUR STORY

Since 2004
Welcome to Beach Ave (formerly Blonde), Kelowna’s leading locally owned women’s clothing boutique. We seamlessly blend bohemian, on trend, and West Coast styles to create a unique retail environment.  After overwhelming demand, we finally sell online!  We strive to curate an extraordinary and inclusive full-serve and on-line retail experience just for you!  Our vibe is fashion forward and free spirited.  Pop in to our fashion-la-la land or shop our internet galaxy!